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UM Shore Regional Palliative Care Program Welcomes Nurse Practitioner, Social Worker
Tuesday, September 02, 2025
UM Shore Regional Palliative Care Program Welcomes Nurse Practitioner, Social Worker

Media Contact: Trena Williamson, Regional Director, Marketing and Communications, UM Shore Regional Health E: trena.williamson@umm.edu, Cell: 443-480-1960 UM Shore Regional Palliative Care Program Welcomes Nurse Practitioner, Social Worker EASTON, Md. (August 29, 2025) – University of Maryland Shore Regional Health’s (UM SRH) Palliative Care Program recently announced the addition of nurse practitioner Megan Morrison, PhD, ARNP, FNP-BC, ACHPN, and Teresa “Terry” Rudman, LCSW-C, a licensed clinical

University of Maryland Shore Regional Health
Darlene Gumbs, MD, Joins UM Shore Medical Group - Primary Care
Tuesday, September 02, 2025
Darlene Gumbs, MD, Joins UM Shore Medical Group - Primary Care

Media Contact: Trena Williamson, Regional Director, Marketing and Communications, UM Shore Regional Health E: trena.williamson@umm.edu, Cell: 443-480-1960   Darlene Gumbs, MD, Joins UM Shore Medical Group - Primary Care   EASTON, Md. (September 2, 2025) – University of Maryland Shore Medical Group (UM SMG) – Primary Care has welcomed Darlene Gumbs, MD to its provider team in Easton. UM SMG is an affiliate medical practice of the University of Maryland Shore Regional Health (UM SRH), a member

University of Maryland Shore Regional Health
Promotional Images Without the Bottle...
Friday, August 15, 2025
Promotional Images Without the Bottleneck: AI for Small Teams

Promotional visuals don’t just decorate your brand—they deliver it. They hold attention, hint at quality, spark action. And yet, for so many business owners, design feels like a bottleneck. Time is scarce. Budget’s tighter. And you can only pull so much out of a template. But AI tools? They’re changing the equation. Not by replacing talent, but by giving everyday teams a shortcut to polish. The key is knowing how to use them without looking like you relied on them.Get More Than Just Pretty Pictures Most

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What Inclusion Looks Like: A Blueprin...
Thursday, June 19, 2025
What Inclusion Looks Like: A Blueprint for Diversity-Driven Small Business Marketing

The conversation around diversity, equity, and inclusion is no longer confined to corporate conference rooms. It's become a community concern, one that walks right into neighborhood stores and local cafés. Small business owners may lack the sprawling departments and multimillion-dollar budgets of big brands, but they’re uniquely positioned to weave inclusion into the fabric of their marketing. Their efforts often feel more personal, more rooted—and as such, they resonate deeply when done with authenticity

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How to Find and Fix the Operational a...
Monday, May 12, 2025
How to Find and Fix the Operational and Financial Leaks in Your Business

Every business feels solid until it doesn’t. Growth stalls, margins shrink, and suddenly things that once ran smoothly begin to feel unsteady. The challenge isn't always about big failures—it's often the slow, quiet erosion caused by hidden weaknesses that don't show up until they've compounded over time. To keep a business strong, leaders need to know where to look, what to ask, and how to act before those weak spots become structural issues. Paper Trails Don’t Have to Be Dead Ends Setting up a

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Real-World Fixes for Overworked Entre...
Wednesday, April 23, 2025
Real-World Fixes for Overworked Entrepreneurs Who Need Better Marketing

For a business owner juggling inventory, emails, payroll, and maybe even a toddler or two, finding the time to sharpen your marketing can feel like trying to meditate during a fire drill. Your intentions are solid, but the execution? It’s a grab bag of half-finished fliers, outdated brochures, and a logo that looks like it was designed on a flip phone. If that hits a nerve, you’re not alone. The good news is you don’t need an ad agency retainer or a twelve-week rebranding sprint to clean things up. With

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Beyond the Handshake: Crafting a Digi...
Wednesday, April 09, 2025
Beyond the Handshake: Crafting a Digital Welcome Kit That Actually Welcomes

Onboarding a new client is one part practical, one part emotional. It’s the first real impression after the deal is signed—the digital equivalent of walking into a well-lit, thoughtfully organized office, offered a drink, and greeted by name. While many businesses fire off a quick thank-you email and call it a day, the truth is, that moment holds more opportunity than most realize. A well-designed digital welcome kit bridges the gap between transactional and relational, turning new clients into long-term

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The Tech-Driven Evolution of Financia...
Thursday, February 06, 2025
The Tech-Driven Evolution of Financial Document Management

The ability to efficiently process and analyze financial documents is more than a competitive advantage—it’s a necessity. As organizations strive for precision and compliance, the integration of cutting-edge technologies becomes indispensable. Optical Character Recognition (OCR) and machine learning are at the forefront, transforming traditional data handling into streamlined, error-free processes. These technologies not only enhance accuracy but also free up valuable resources, allowing businesses to

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Step-by-Step Success with Business Co...
Wednesday, December 11, 2024
Step-by-Step Success with Business Contracts for Beginners

Embarking on a business venture involves more than just a great idea; it requires a solid understanding of the legal frameworks that support your operations. Business contracts are the backbone of these frameworks, serving as the foundation for relationships and transactions. As a new business owner, grasping the intricacies of contracts is not just beneficial but essential for safeguarding your interests and ensuring the longevity of your enterprise. This guide delves into the critical components of

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FinCEN: Businesses Should File BOI Re...
Wednesday, November 27, 2024
FinCEN: Businesses Should File BOI Reports by 01/01/2025 or Face Possible Penalties

The Corporate Transparency Act (CTA) mandates that Easton, Maryland businesses file Beneficial Ownership Information (BOI) reports with FinCEN by January 1, 2025, ensuring compliance with federal laws designed to combat financial crimes. As of today, November 26, 2024, Easton business owners have 36 calendar days (or 26 business days) left to file their BOI reports with FinCEN—delay could lead to penalties of $500 per day.    Action Steps for Easton Businesses1. Confirm Filing Requirements Deadline:

ZenBusiness
Gain the Business Edge You Need by Co...
Thursday, October 17, 2024
Gain the Business Edge You Need by Conquering Local SEO

In a world where online searches shape consumer decisions, strong Local SEO can give your business the edge it needs to thrive. The digital marketplace is crowded, and standing out requires more than just a presence—it demands relevance and visibility. Strategic efforts to improve your local search ranking can attract nearby customers and foster trust within your community. Tapping into tools like service listings and partnerships with influential locals helps businesses gain traction where it matters

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